Driving Customer Retention and Personalization in LATAM
At Loadstone, Camila works closely with retailers to implement solutions that combine CRM, Retail Media, and AI-driven personalization to boost conversion and loyalty. Her cross-functional expertise with platforms such as VTEX, Magento, and Shopify enables her to bridge technical and commercial teams, ensuring seamless execution of retention strategies.
With 4+ years of experience in the region, Camila has supported multiple eCommerce players in building customer-centric experiences that directly impact AOV, CLV, and long-term retention.
Behind every growing eCommerce, there’s a story — and behind every story, a team that understands, supports, and solves. Camila embodies this approach, helping brands across LATAM unlock measurable growth by putting the customer at the center of every digital initiative.